What to know about lash serum during pregnancy and beyond
Medical Disclaimer: This article is for informational purposes only. Always consult your healthcare provider before using any cosmetic products during pregnancy or breastfeeding. Individual experiences may vary, and what works for one person may not work for another.
As a mother of four, I have navigated the peaks and troughs of hormonal changes both in pregnancy and postpartum. Finding safe beauty products is critical for me, especially now that I am in my 40s. This comprehensive guide addresses everything you need to know about lash serums to help with that inevitable postpartum hair loss because, sadly, it doesn’t just happen on your head!

The unique postpartum hair loss challenges we parents face
Our hair is thickest during the golden (second) trimester, but then after birth, hair falls in clumps. Many women don’t realise that this often happens with our eyelashes too. I lost a lot with number four and have only seen my hair grow back properly after four years. Not to worry, though. Most women replenish their hair naturally within the first year, but this largely depends on your body, genetics and age. But there are ways to help speed up hair growth (watch this space for a full beauty guide coming soon on how I did this!) Additionally, I recommend checking out my article on red light therapy, which has been extremely helpful for replenishing my curly locks.
Trying a lash serum for the first time is exciting, but it’s also essential to consider whether its safe and effective. For pregnant and breastfeeding mothers, these concerns multiply as hormonal changes affect both lash growth and which products you can use safely.
And not every serum works the same way. Results vary depending on the ingredients and each person’s lash growth cycle. During pregnancy and postpartum, hormonal fluctuations can dramatically impact these results. Some notice fuller-looking lashes within weeks, while others see more gradual changes. Paying attention to application instructions and consistency helps maximise results while reducing the chance of side effects.
However, with the right approach, lash serums can become a simple yet effective addition to a daily routine – even during the demanding months of pregnancy and early parenthood.
In this article, we’ll talk about what lash serums are out there and how to use them safely during pregnancy and beyond!
Essential facts to know before using a lash serum during pregnancy and postpartum
How lash serums work and their benefits
Lash serums are formulated to enhance the appearance of eyelashes by promoting growth and increasing thickness. Cosmetic serums usually work by nourishing the hair follicle, while prescription options containing bimatoprost (a prostaglandin analog) actually extend the natural growth phase of lashes and are clinically proven to lengthen them. However, these prescription serums like Latisse are not recommended for pregnant or breastfeeding women due to potential safety concerns.
Cosmetic serums, which are available over the counter, often emphasise conditioning and strengthening rather than medically altering growth cycles. This difference means results can vary, with some formulas focusing more on overall lash health than dramatic length. A lash serum by ForChics, for instance, is typically compared with other cosmetic options that highlight hydration and resilience. Comparing these side by side reveals how ingredients impact shine, softness, and durability. Choosing between them depends on whether the goal is noticeable growth or simply stronger, healthier-looking lashes. Note: Always verify the pregnancy safety of any specific brand with your healthcare provider before use.
Understanding hormonal effects on lashes
During pregnancy, elevated oestrogen levels can significantly impact lash growth patterns. According to recent studies, many women experience enhanced lash growth and thickness, particularly during the second and third trimesters of pregnancy. However, once you give birth, oestrogen levels plummet, signalling hair follicles to enter the telogen (shedding) phase rapidly.
Many new mothers experience unexpected changes in their hair and lashes. It’s not uncommon to notice your lashes thinning or even eyelashes falling out postpartum. This phenomenon, known as telogen effluvium, typically peaks 3 to 6 months after delivery.

Types of lash serums and key ingredients
There are two main categories: prescription serums and cosmetic serums. Cosmetic serums rely on nourishing ingredients. Common ones include:
- Peptides: Support lash strength and reduce breakage.
- Biotin: Promotes healthier hair growth.
- Castor oil: Provides hydration and conditioning.
- Plant extracts: Offer antioxidant and soothing effects for sensitive eyes.
Some cosmetic formulas may also contain prostaglandin derivatives, although in lower concentrations than those found in prescription products. Checking the ingredient list is essential, especially for individuals with allergies or sensitivities.
Pregnancy-safe ingredients to look for
Natural ingredients offer a more organic option for those seeking pregnancy-safe alternatives. Consider incorporating the following ingredients into your lash care routine: Castor Oil: Renowned for its moisturising properties, castor oil nourishes and strengthens lashes.
Safe ingredients during pregnancy and breastfeeding include:
- Hyaluronic acid
- Collagen
- Vitamin E (Tocopherol)
- Panthenol
- Pumpkin seed extract
- Biotin (Vitamin B7)
Potential side effects and safety precautions
While many eyelash serums are well tolerated, side effects can occur. Prescription serums with bimatoprost may cause redness, itching, or darkening of the eyelid skin. In rare cases, they can cause an increase in pigmentation of the iris. Cosmetic serums are generally milder but can still irritate, especially in individuals with sensitive eyes. At the same time, many people incorporate medical grade skincare products into their overall routine, as eye care and skin health often go hand in hand.
To reduce risks:
- Apply only to the lash line, never inside the eye.
- Use a clean applicator to prevent bacterial contamination.
- Discontinue use if persistent irritation occurs.
Consulting an eye care professional is recommended before starting a serum, especially for individuals with pre-existing eye conditions or those considering prescription-strength options.
How to use lash serums safely and effectively during pregnancy and breastfeeding
Preparing your lashes for application
Clean lashes absorb serum more effectively. She should always remove makeup with a gentle makeup remover and wash the eye area thoroughly to clear away mascara, eyeliner, or oils. This prevents buildup that can block the serum from reaching the lash line. Those who wear lash extensions or false lashes require extra care. Oil-based removers can weaken the adhesive, so oil-free cleansers are recommended.
Healthy lashes respond better to treatment. Using a mild lash conditioner can help maintain flexibility and reduce breakage, particularly during the natural growth cycle of your lashes. By starting with clean, conditioned lashes, the serum can work without interference from dirt or product buildup.
Step-by-step guide to applying lash serum
Most lash serums, including options from brands like ForChics, come with a thin applicator brush. Apply a small amount directly along the upper lash line, similar to liquid eyeliner. Only one dip per eye is sufficient, as using more does not expedite results but may increase the risk of eye irritation.
Application should be limited to the upper lash line. The lower lashes do not require direct application, as the serum naturally transfers when blinking. Applying too close to the inner corner of the eye should be avoided to reduce discomfort. After applying, she should allow the serum to dry for at least 90 seconds before using other products. This prevents smudging and ensures the serum fully absorbs into the lash line.
Special considerations for nursing mothers
When breastfeeding, additional precautions ensure both yours and baby’s safety:
- Apply serum after the last evening feeding
- Wash your hands thoroughly after application
- Store products safely away from baby’s reach
- Choose formulas specifically labelled as breastfeeding-safe

Managing postpartum lash loss: what to expect
Postpartum hair loss is a regular part of pregnancy and childbirth and won’t affect your baby. But hair that falls out can wrap around your baby’s fingers, toes or other body parts. This rare occurrence is called a hair tourniquet.
Timeline of lash changes
While this issue will likely eventually resolve (1-1.5 years postpartum), understanding the timeline helps manage expectations. Studies show that 68-90% of new mothers experience postpartum hair loss:
- During Pregnancy: Enhanced growth due to elevated oestrogen
- 0-3 Months Postpartum: Initial shedding begins
- 3-6 Months Postpartum: Many women who have recently had a baby will see noticeable hair loss that peaks after a few months
- 6-12 Months Postpartum: Recovery and regrowth phase
Nutritional support for lash health
Maintaining a balanced diet with adequate levels of essential nutrients is always crucial for your health — and all the more so when you’re eating for two! Lash loss can be linked to hormonal changes, but it is often more commonly associated with a deficiency.
Essential nutrients include:
- Iron (prevents anaemia-related lash loss)
- Biotin (Vitamin B7)
- Vitamin E
- Protein
- Omega-3 fatty acids
When to seek professional help
Consult your healthcare provider if:
- Lash loss continues beyond 12 months postpartum
- You experience sudden, patchy lash loss
- Irritation persists after using any lash product
- You notice other symptoms like fatigue or weight changes (possible thyroid issues)
Frequently asked questions
Can I use lash serum while pregnant?
Because hormone levels change during pregnancy and breastfeeding, you should use any cosmetic products, including EYELASH AWAKENING SERUM, with caution and always consult with your doctor. Choose serums without prostaglandin analogs and stick to natural, nourishing ingredients.
Is GrandeLash safe during pregnancy?
GrandeLash contains prostaglandin analogs and is generally not recommended during pregnancy or breastfeeding. Many mothers report switching to safer alternatives during this time.
What’s the best pregnancy-safe lash serum?
Some mothers have reported positive experiences with serums like DIME Lash Serum, which has been noted for its effectiveness and safety. Users have reported noticeable improvements in lash length and fullness, with no adverse effects. Other potentially safe options include those containing only peptides, biotin, and natural oils.
Important: Individual experiences may vary. Always consult your healthcare provider before using any lash serum during pregnancy or breastfeeding, regardless of brand claims or user testimonials.
Can lash serum pass through breast milk?
Given the similarities between bimatoprost and other prostaglandin-based compounds found in over-the-counter lash serums, healthcare providers often err on the side of caution and advise against their use during breastfeeding.
How long does postpartum lash loss last?
The shedding should last less than six months. Your hair should regain its fullness by the time your child turns one.
Can I use castor oil on my lashes while breastfeeding?
Pure castor oil applied topically to lashes is generally considered safe during breastfeeding when used in small amounts. However, always consult your healthcare provider first.
Will my lashes grow back after postpartum loss?
Hair loss after childbirth is not permanent. New hair will start growing back as soon as the old hair falls out.
Can thyroid issues cause lash loss after pregnancy?
Yes, thyroid changes are usually also temporary symptoms. These changes within the thyroid glands should resolve once the pregnancy is complete and hormones responsible for hyperthyroidism — human chorionic gonadotropin and oestrogen — return to normal levels.
Is it safe to get lash extensions while pregnant?
Eyelash extensions can be a safe alternative to lash serums during pregnancy. Unlike serums, which commonly contain prostaglandin analogues, eyelash extensions are applied externally.
What vitamins help with postpartum lash growth?
Key vitamins include biotin (B7), vitamin E, iron, and vitamin D. A quality postnatal vitamin can help support overall hair and lash health.
Final thoughts
Choosing a lash serum requires attention to ingredients, safety, and application – especially during pregnancy and breastfeeding. Products containing peptides, biotin, or plant extracts may support healthier lashes. Avoiding harsh irritants helps reduce the risk of side effects. Not every formula works the same for everyone. Considering personal sensitivity, reviewing product details, and setting realistic expectations help ensure a better experience with lash serums.
For new and expecting parents, understanding the hormonal changes affecting lash growth and choosing pregnancy-safe options provides peace of mind while supporting lash health. Remember that postpartum lash loss is temporary, and with proper care and patience, your lashes will recover. Always consult with your healthcare provider before starting any new beauty regimen during pregnancy or while breastfeeding.
Disclaimer: This article is for informational purposes only and should not replace professional medical advice. Always consult your healthcare provider before using any new products during pregnancy or breastfeeding.
*Collaborative feature post*

